WHY YOUR MARKETING ISN’T WORKING

WHY YOUR MARKETING ISN’T WORKING

You have heard it said of good sales people that they could “Sell ice to Eskimos” but just imagine what they could do if they were selling it to Ethiopians living in Dalol? (Yeah, it’s hot there… Average daily temperature is 41°C) They would be...
WHY YOU SHOULDN’T UPGRADE YOUR WEBSITE

WHY YOU SHOULDN’T UPGRADE YOUR WEBSITE

Redesigning your website is great, there is nothing like finding that fresh look, but the trick is knowing when and what to upgrade. A redesign should always benefit your customers, if not, you are doing it wrong. How do you know if it is time to upgrade? Well, styles...

The End of an Era

Back in 2012 I founded Farbox with my friend and talented Developer Daniel Box. We worked together until 2015 when Daniel chose to pursue other ventures.

At this point I relocated to Bundaberg Queensland with my family and started a new chapter primarily as a solo consultant occasionally collaborating with other providers. It was in this season I developed a love for entrepreneurship and seeing how business and technology intersect. This allowed me to serve clients in a new and much more meaningful way.

In 2022 I co-founded a new company called Blue Vineyard to primarily serve the Adventist community.

I migrated our customers over so they could benefit from the new highly skilled team but I maintained the Farbox brand as somewhat of an insurance policy in case things didn’t work out, but Blue Vineyard has far surpassed anything I would have been able to do alone. Today I have decided to announce that I am sunsetting the Farbox brand.

I also wish to express my thanks to all the clients, partners, and collaborators that made this chapter so meaningful.