by Luke Farrugia | Aug 4, 2014 | Online Marketing
We live in an age of data abundance and those who harness it are gaining the edge over the competition. If you would prefer to have the edge than be edged out, this article is for you. HOW TO GET IT As far as your website is concerned, there are several tools you can...
by Luke Farrugia | Jul 16, 2014 | Online Marketing
In the world of content marketing some questions are easy to answer. For example, would you prefer one hundred visitors reading your post, or five thousand? That’s a pretty brain-dead question right? We all want the five thousand! Well blogger Erin Falconer,...
by Luke Farrugia | Jun 30, 2014 | Online Marketing
You have heard it said of good sales people that they could “Sell ice to Eskimos” but just imagine what they could do if they were selling it to Ethiopians living in Dalol? (Yeah, it’s hot there… Average daily temperature is 41°C) They would be...
by Luke Farrugia | Jun 24, 2014 | Online Marketing
Redesigning your website is great, there is nothing like finding that fresh look, but the trick is knowing when and what to upgrade. A redesign should always benefit your customers, if not, you are doing it wrong. How do you know if it is time to upgrade? Well, styles...
by Luke Farrugia | May 27, 2014 | Online Marketing
Content marketing has been the silent revolutionary of the industry for years. It is an incredible form of marketing where the vendor creates valuable content that is useful to their target market and gives it to them for free. I know it may seem to be counter...
by Luke Farrugia | May 6, 2014 | Online Marketing
Leads are the future of every business, if you have no leads you are going to hit hard times very quickly. This is why people are always trying to find new ways to generate leads. The problem is, you can have a stack of leads as tall as your house, but if they never...
