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WHY YOUR MARKETING ISN’T WORKING

WHY YOUR MARKETING ISN’T WORKING

You have heard it said of good sales people that they could “Sell ice to Eskimos” but just imagine what they could do if they were selling it to Ethiopians living in Dalol? (Yeah, it’s hot there… Average daily temperature is 41°C) They would be...
WHY YOU SHOULDN’T UPGRADE YOUR WEBSITE

WHY YOU SHOULDN’T UPGRADE YOUR WEBSITE

Redesigning your website is great, there is nothing like finding that fresh look, but the trick is knowing when and what to upgrade. A redesign should always benefit your customers, if not, you are doing it wrong. How do you know if it is time to upgrade? Well, styles...